Every year on November 11^th, Canadians pause in a moment of silence to honour and remember the men and women who have served and continue to serve Canada during times of war, conflict, and peace. We remember the more than 2.3 million Canadians who have served throughout our nation’s history and the more than 118,000 who made the ultimate sacrifice.

Remembrance Day is an important reminder for all Canadians to not only honour those who have given their lives in service to our country, but also veterans and those who continue to serve it. Wounded Warriors Canada is a perfect example of an organization with these values. They are dedicated to helping Canada's veterans, first responders and their families to feel safe, supported, and understood. They do this by providing a variety of mental health-focused, clinically facilitated programs specifically developed to support the unique needs of Veterans, First Responders, and their families. They also provide leading-edge trauma-informed workplace training geared towards helping make trauma exposure management a new professional standard for uniformed service personnel.

Organizations like Wounded Warriors Canada are critical to properly honouring our service people; providing them with the services that they need to re-integrate with society and live long, fulfilling lives.

By providing mental health services that are specifically designed for their unique needs, Wounded Warriors Canada gives Veterans the support they need to make a more successful transition to civilian life and the workforce. One of the events they host to support this effort is the national Ride for Mental Health.

This past August marked the 12^th annual Ride for Mental Health, bringing together over 525 cyclists, covering an estimated 45,000 KM in over 150 communities across Canada, and surpassing their fundraising goal by raising over $425,000 for mental health support of our Veterans, First Responders, and their families.

Participants were pleased to find in their goodie bags, alongside other gifts, samples of Canada’s fastest-growing topical pain relief cream.

This year will mark our 2^nd annual Buy-One-Donate-One promotion to support our Veterans, whereas, for every unit of KaLaya 6x Extra Strength Pain Relief Cream 120g purchased online from November 4^th to 10^th, we will donate 1 unit to Wounded Warriors Canada to share with their membership in need of pain relief.

Sign up for our emails to be reminded when this campaign begins!